When Tom Newman got in touch looking to launch his new concierge brand Berkley London with the promise that it would be a star-studded affair, we jumped at the chance to be involved. We got given the brief of a swanky London members club and the venue they had chosen was The Yard in Shoreditch which acted as the perfect blank canvas for us to work our magic.
We created 3D renders, mapping the space out, showing how to make the best use of it, showcasing the cars and creating different areas for the guests as well as providing branded photo walls, red carpet entrance, custom gobos/logos to the walls, full lighting, sound, and video installation as well as a stylish mirrored bar and back bar and furniture to finish it all off. We really enjoyed getting to make good use of all our expertise on this one.
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LAUNCH PARTY FOR BERKLEY LONDON
From an empty warehouse to a VIP members club in one day...
Uplighting to walls, moving wash lighting, LED pixel batten lighting, stage wash, speech PA stystem, projection.
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Wash lighting to the cars & stage, pin-spotting, mood lighting.
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Intelligent beam lighting with operator, projection, uplighting to walls in red.
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